MCLAREN FORMULA 1 X DROPBOX
SUNDANCE FILM FESTIVAL X DROPBOX
I led all content creation for our brand as an official sponsor of the Sundance Film Festival over the years of 2022 (virtual!), 2023, and 2024 capturing over 160+ talented individuals in pieces of content that garnered 150K+ engagements over the course of 3 years. I also worked with our Head of Influencer marketing to source and brief Reece Feldman as a content creator for our branded IndieWire X Dropbox space at the 2024 festival. Click on the images below to watch the full videos.
USER GENERATED CONTENT
In order to establish more trust with our audience as well as efficiently utilize my time, I built and led a thriving user-generated content program with 150+ creators, generating 20M+ views, 200K+ social interactions, and boosting site visits by 50K in 6 months. Click on the below images to watch.
